Top Conferences to attend as a Field Marketer in 2024

Apr 3, 2024

As we delve into 2024, the importance of attending conferences that offer valuable insights and networking opportunities has never been more pronounced. This article explores the top conferences tailored to meet the needs of field marketers.

Top Conferences to attend as a Field Marketer in 2024

In the dynamic field of marketing, where connecting with audiences in person is a powerful strategy, field marketers play a crucial role. The year 2024 unfolds a wide range of conferences tailored for field marketers, and we thought we would make your lives easier by listing them down below with the important details. 

1. #B2BMX 2024

Date: February 26-28, 2024

Location: The Phoenician, Scottsdale

URL: https://b2bmarketing.exchange/

Ticket Price: $2095 to $8595

In our unpredictable economy, B2B marketers are tasked with solving a never-ending list of business challenges, from reducing churn and expanding customer revenue to generating pipelines and improving close rates. But too many practitioners are applying the plays of the past and expecting the same results. In 2024, diversification is the name of the game, and B2BMX is the place to navigate the unique opportunities of the industry with boldness and confidence. Attend #B2BMX for three full days of learning and connection to diversify brand, demand and data-fueled creativity. 

2. INBOUND

Dates: September 18–20, 2024

Location: Boston, MA

URL: https://www.inbound.com/

Ticket Price: Ranges from $899 to $1899

INBOUND is HubSpot’s dynamic three-day conference dedicated to the latest trends and tactics in marketing, sales, and AI. With inspiring keynotes, educational breakouts, HubSpot product announcements and demos, hands-on workshops, along with unique networking and entertainment experiences, it’s a can’t-miss event for anyone looking to elevate their personal growth.

3. Experiential Marketing Summit

Date: April 24-26, 2024

Location:  MGM Grand, Las Vegas

URL: https://www.eventmarketer.com/

Ticket Price: Register for ticket information.

EMS is designed to prepare corporate event and trade show marketers for what’s next. Hear from brand-side event executives leading the ultimate three-day conversation. Commiserate with your peers and meet new partners inside our Hall of Ideas. Address your challenges and find the solutions you need to lead and thrive in the next era of experiential marketing. If experiential marketers are talking about it, we’re talking about it. Only at EMS.

4. Gartner Marketing Symposium

Date: June 3-5, 2024

Location:  Denver, Colorado, USA

URL: https://www.gartner.com/

Ticket Price: $4050 to $4825 

Gartner Marketing Symposium/ Xpo delivers must-have insights, strategies and frameworks for CMOs and marketing leaders to think big and drive real impact within their organizations. Join a global community of CMOs and marketing leaders. Build strategies, pursue marketing and digital innovation, and align resources to deliver results. 

5. DigiMarCon

Date: Multiple dates

Location: Multiple locations

URL: https://digimarcon.com/

Ticket Price: Changes as per the event.

Check out the website for more information. DigiMarCon is a global series of digital marketing conferences offering a comprehensive exploration of digital marketing strategies. With events held in various cities, marketers gain exposure to the latest trends in SEO, social media, and online advertising. Attendees leave with actionable strategies to enhance their digital marketing efforts and stay competitive in the digital era.

6. Mobile Marketing Association's (MMA) Global Forum

Date: August 12–14, 2024
Venue: MGM Grand, Las Vegas

URL: https://www.mmaglobal.com/ai42024

Ticket Price: $1495

The MMA Global Forum focuses on the evolving landscape of mobile marketing. Marketers attending this event gain insights into mobile strategies, engagement trends, and the integration of mobile into broader marketing campaigns. With mobile marketing becoming increasingly pivotal, this conference equips marketers with the knowledge and tools to stay competitive in the mobile-centric era.

These conferences offer marketers diverse opportunities to stay informed about the latest trends, connect with industry experts, and gain practical insights that can elevate their marketing strategies. Attending these events in 2024 provides marketers with a competitive edge and a deeper understanding of the ever-evolving marketing landscape.

7. MarketingProfs B2B Marketing Forum

Date: November 12–14, 2024

Venue: San Francisco, California, USA

URL: https://mpb2b.marketingprofs.com/

Ticket Price: Super Early Bird tickets range from $1095 to $1695.

The MarketingProfs B2B Marketing Forum is tailored for marketers focused on business-to-business strategies. With a spotlight on B2B marketing innovations, the conference provides practical insights into lead generation, account-based marketing, and effective B2B communication. Marketers attending this forum gain actionable takeaways for optimizing their B2B marketing efforts.

8. Retail Innovation Conference and Expo

Date: June 4-6, 2024

Location:  Chicago, IL

URL: https://retailinnovationconference.com/

Ticket Price: $995 to $1395

Over the course of three days, retail leaders, at the director level and above, will explore the evolution of the customer journey and how new marketing channels, community platforms and commerce technologies are embedding commerce into everything we do.The Retail Innovation Conference & Expo will create a dynamic environment where attendees can explore new business possibilities.

Whether you want to meet fellow industry leaders and organizations to accelerate business outcomes, stay ahead of emerging trends, connect with industry colleagues, advance your career, or all the above, RICE will help you address your needs and priorities.Field marketers can now journey through a landscape of innovation, inspiration, and strategic insights courtesy of conferences designed to elevate their craft. Don’t miss out on these conferences, as they are truly a learning curve for marketers.